SIMRAD SH90 New Simrad SH90 sets new standards in resolution
 
Simrad, one of the world’s most recognized brands within professional  fishing electronics launched the new SH90
high frequency sonar at the  World Fishing exhibition in Vigo, Spain, 16th – 19th September 2009. The  SH90 is a tool to help improve catch efficiency as its unrivalled  resolution makes difficult targets such as mackerel, tuna and fish close  to the bottom far easier to detect than before.
The high frequency SH90 is a complete redesign of the highly  regarded, de facto industry standard SH80 and includes new transducer,  transceiver and high-power processor, as well as system signal  processing software. Sophisticated features of the SH90 include; linear  FM transmission, horizontal and vertical views; ‘Tip’ (tilting 180° fan  shaped beam); 360° stabilization; dual mode (two sonars in one);  recording and a simple, intuitive menu structure.
“In addition to improving on the popular SH80, the SH90 is based on  the same platform as the SX90, which has sold over 150 units since its  introduction in 2007, so we really have high expectations for it,” says  Mads Dahl, Sales & Marketing Director, Simrad. “This is backed-up by  positive feedback from two Norwegian fishing  vessels, the ‘Sjarmør’  and ‘Magnarson’ that have been testing the SH90 during live fishing  since the beginning of 2009 and more recently a successful trial aboard a  Spanish tuna vessel.”
The brand new SH90 transducer is manufactured using high grade  ceramics, the most efficient material on the market today for this  purpose, using a technique pioneered by, and unique to Simrad within the  fishing industry. Each of the 480 elements are precision tuned to the  sonar’s operation frequency of 114 kHz.